The idea to produce an all-natural chewing gum was born during a dinner party when Peter offered Morten a chewing gum. They were both regular ‘chewers’ and chewed gum several times a day, but it struck them that none of them actually knew what was inside a chewing gum.
After a few quick searches on their phones, they found out that conventional gum is made with a synthetic rubber base, which contains many of the same ingredients found in plastic bottles, glue and rubber tires. Not exactly something they wanted to keep chewing on, so they decided to make their own, and True Gum became reality.
A plastic-free chewing gum, that’s vegan and biodegradable.
“Changing chewing gum, for good”
We believe in a healthier planet!
With those words, they developed a plastic free chewing gum in their home kitchen back in 2017. True Gum is the name, and it’s made with plantbased ingredients that are good for you and also for our planet.
Now they have taken the same eco-friendly mindset and put it to use in their new plantbased mint pastilles – free from sugars, filled with good stuff and wrapped in sustainable packaging.
To no surprice, they call it, True Mints.
The family of True products may be growing, but our sustainable priorities remain unchaned. The best ingredients, a plastic-free ethos and a genuine ambition to produce planet-friendly foods that only do good.
Proudly introducing True Drops, the most sustainable offering in the cough drops category. Filled with the best ingredients and wrapped in plastic-free and compostable packaging, this new alternative bridges both great taste and sustainable thinking.
Natural flavoured Drops with added vitamin C.